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Chapter 3 defines opportunity as an apparent way of generating value through unique, novel, or desirable products or services that have not been previously exploited. For an opportunity to be viable, the idea must have the capacity to generate value. The idea must involve something that people need, desire, find useful, or valuable.
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Brainstorm ways to determine demand: develop a plan to assess demand for one specific product or service. See the needs assessment process.(Link below)
Incorporate my idea of Mobile Prescription Delivery Service
People need access to medicine. We desire convenience in comfort of our home when Mobile Prescription delivers quickly and securely following the HIPAA compliance for a seamless connection and partnership with a pharmacy. Delivered to residential homes or long-term facilities.
Verification and Tracking of delivery date, time, location, patient signature and photo identification. Custom routing for drivers screening them for background checks before hire. This service has potential use and valuable for caregivers who would like someone to bring a patient’s medications directly to the home, rather than having to drag the patient with them to the pharmacy or leaving the patient at home alone.
Other advantages include the ability to set a delivery time, which may be beneficial for some patients with a hectic lifestyle who want their drugs delivered in the evening after they get home from work. Only charge for service at the point of delivery.
Murray, H.M.N.C.P.N.E. L. (2020). Entrepreneurship. [VitalSource Bookshelf]. Retrieved from https://bookshelf.vitalsource.com/#/books/9781544354644/
(Textbook images of Chapter 3 Attached)
Minimum length requirement is one to two APA formatted pages with at least one outside source (in addition to your text) cited within your paper.
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