consumer behavior

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Many small businesses are suffering because of the pandemic and its impact on consumer behavior. Think of what is happening to the small businesses in your community, especially restaurants, gyms, hair and nail salons and bars/clubs.

Write a two-three page paper describing what you see in your community (Bergenfield New Jersey or Bergen County). Describe three businesses that are suffering.  For each business – Describe a marketing campaign that would build/strengthen the company’s relationship with its customers.  Will the business survive?

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