Critical Thinking Questions (Project Planning)

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Please find attached document:-

You are planning to start an online marketing for your KSA based restaurant chain named as “Al-Mataam.”

1. Create a mind map to identify the essential procedures to carry out an Internet marketing for “Al-Mataam”. [Note: Mind map must be up to three levels]

2. Develop a decision tree to help your online customer to determine what meal to buy from “Al-Mataam”. You may use any attribute you wish (cost, calories,) type of food (Veg, Non-Veg (chicken, Mutton, beef, or Fish)) Regional Food (Arabian, India, Turkish, Chinese, etc).

3. As a CEO of “Al-Mataam” you have to hire a Restaurant Manager for its Riyadh location. You have shortlisted the following five candidates with their skill set.

Yousuf

Amal

John

Ahmad

Julie

Experience in Year

Experience of Restaurant

5

2

3

0

1

Knowledge of service industry

5

4

4

5

3

Business Development Experience

1

3

2

4

4

Leadership Experience

2

2

1

2

3

Computer proficiency

Good

Average

Good

Poor

Excellent

4. Rate each criteria on a scale of 1-5. In this case, 1 is less important and 5 is most important. Based on the weightage and criteria identify the most suitable candidate.

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